Intelligence Briefs

On the same day in Washington, DC, June 25, 2014, two significant events occurred in the world of performance rights in broadcasting. The first was the Supreme Court’s decision in the Aereo case. Aereo is an on-line television streaming service that captures television broadcasts using thousands of tiny individual antennas (ostensibly one for each subscriber). It then stores those programs and makes them available to paid subscribers by streaming over the internet. Aereo claimed that it was not engaging in a public performance of copyrighted material but instead was merely leasing equipment to subscribers who were engaged in a “private performance”. Broadcasters disagreed and

The Nielsen recall of the April Los Angeles Portable People Meter (PPM) ratings provides an opportunity to talk about what radio researchers and

A couple of years ago a creative director said something to me that I’ve not forgotten. His observation

I recently conducted a sales meeting with a New York cluster regarding the power of sound and the impact of audio. Every time I conduct one of these sessions it reminds me of the remarkable influence our hearing has on our behavior and purchasing decisions.

While the television broadcast industry continues to face significant challenges with the consolidation of operations and the reduction of technical and

Like vultures rushing to devour the last scraps of a road kill, the

For the past decade industry trades have been hyping all that’s digital. One could almost rationalize how the sales staffs for any non-digital medium might have become awestruck, if even half of what was being written about these new media options was true. But alas, it appears as if some in the press who’ve been infected with “shiny object syndrome” have finally put on their Foster Grants and are now beginning to see the light.

It’s happened again. Another hostile incursion into a broadcast facility. This week – a deranged man, claiming to be God, speaking

There are dozens if not hundreds of media options for advertisers to choose from, many of which have been working diligently for years to provide advertisers with not only proof of their relevance but more importantly, their ability to deliver payback (ROI). To say that the Radio industry has been behind the curve in this area is an understatement. It’s only in the past year or so that the term ROI has become part of the Radio industry’s daily vernacular and only recently has the industry collectively recognized that it must become an active participant in its own “revenue rescue”, via the funding of comprehensive research capable of withstanding the scrutiny of industry research experts.

Chances are that a lawyer coined the phrase “lawyer-client relationship.” This article is designed to make yours a client-lawyer relationship