Here’s The Number Of Households That Own A Smart TV

Whether you like it or not, broadcast media C-Suiters, the "smart TV" is capturing more homes than ever. Just how many homes are acquiring these internet-connected devices, allowing viewers to seamlessly view Netflix, Amazon Prime and other OTT services just as easy as a cable or over-the-air channel?

Digital Audio and U.S. Hispanics: Facts On Habits, a digital audio advertising firm serving the U.S. Hispanic market; Adsmovil,'s domestic commercial representative; and Quriously have teamed up to present a study that offers a deep analysis of the digital audio consumption habits of Spanish speakers living in the U.S.

Facebook’s Ad Revenue: A Stall For National Dollars

Is the ad foundation at Facebook a bit shaky? New data from Standard Media Index, released in response to news that another security leak is plaguing the social media giant, has arrived that looks specifically at Facebook's ad revenue. Guess what? There's some slowing growth in an area that's been healthy of late for radio.
Cable / Satellite

Survey Says: Customer Service Wins MVPD Subscribers

There is some good news for broadcast and cable TV industry C-Suiters still obsessed with finding ways to curb that so-called "cord cutting." Customer satisfaction of residential wireline companies is on the rise, according to a new survey conducted by J.D. Power. Here's the bad news: The top service providers, according to J.D. Power, aren't MVPDs but DBS providers.
Car Radio

The Auto: Where Americans Consume Audio Content

We know that the car is the No. 1 place where radio stations are consumed. It turns out that it is the leading locale where all audio content is consumed, new data from Edison Research find. Meanwhile, the percentage of audio consumption attributed to a soon-to-be-combined SiriusXM and Pandora was offered -- and it is significant.

Local TV’s $38 Billion Strategic Opportunity

As part of its efforts to strategize revenue growth prospects for local TV, BIA Advisory Services has examined the Total Addressable Markets (TAM) for broadcast television, versus digital platforms. "It's a tale of two cities," BIA notes in a newly released report that outlines the level of broadcast revenue growth expected by 2022 -- and the total gain in digital revenue expected for local TV.

America’s TV Home Universe Expands Ever-So-Slightly

Nielsen’s National Television Household Universe Estimates for the 2018-19 TV season have just been released. A tiny bump upward in the total has been seen. Why? Multicultural households are to thank for the growth.

Does Facebook’s Teen Problem Point To Future Woes?

Perhaps the No. 1 question facing broadcast media C-Suiters is how to combat the magnetic ad-dollar behemoth that is digital social media, led by Facebook. Maybe, with time, radio and TV's budget battles will become a bit easier. How so? New intelligence from eMarketer shows Facebook ranking as the No. 1 social media hub across every age group except one. That would be teens -- and that's not good news.

The Economic Power Of The FIFA World Cup

The 2018 FIFA World Cup is now but a memory. By the way, France was the victor. When all was said and done, MediaRadar took a deep dive into the TV ad trends during the entire month-long tournament. The takeaway: Advertisers were highly active with Telemundo, a big winner in the global soccer tournament.

Virtual MVPD Growth Poised For Enormous Revenue Gains

Not convinced that the "vMVPD" is more than disrupting the ways consumers receive television programming? Check out this data just in from S&P Global Market Intelligence research arm Kagan: Revenue growth of nearly $5 billion is anticipated between now and 2022 for virtual multichannel services.

The First Choice For Viewing? It’s Not Live Television

A research firm created "to focus specifically on the intersection of technology and entertainment" has just released the latest findings from an annual study tracking the TV sources consumers consider their "go-to" viewing platform. The results, according to Hub Entertainment Research? Multiplatform use is continuing to rise, and there's a steady move away from live TV as a default source. We've got a "famous" RBR+TVBR OBSERVATION on this to share.

The Global TV Demand Report: SVOD Demand, OTT Trends

There's a newly released, in-depth white paper from Parrot Analytics that's worth noting if you are among those broadcasters evermore concerned about the rapid growth of "over the top" (OTT) viewing not just here in the U.S., but on a global level. The report takes a comprehensive look at global television demand trends across 10 markets in 2018.

OOH’s TV Lift: Thank The Affluent Millennial

Younger consumers are cutting the cord, and finding new ways to watch video entertainment. The common belief is that these viewers are switching to SVOD services or viewing content on their phone, with no interest in linear TV. New data from Nielsen suggest that this assumption couldn’t be further from the truth.

Customer Satisfaction Tops Among Video Streamers

Customer satisfaction with video streaming services far eclipses that of subscription TV service. That's a top finding from the just-released American Customer Satisfaction Index (ACSI) 2018 Telecommunications Report. We have all of the details right here.
People watching TV

The Ties That Bind Streamers And ‘Traditional TV’

The relationship between streamers and traditional TV is a close one, new details from Nielsen's Local Watch Report show. According to the report, traditional programming "shows impressive resilience in today's digital age." The big takeaway for broadcast TV companies: "Even the heaviest of streamers can't seem to shake broadcast viewing."