“Big Brother” Sweeps Its Time Period in Viewers and Key Demos for the Fifth Consecutive Broadcast
BIG BROTHER was Sunday’s top-rated broadcast in adults 18-49, adults 18-34 and adults 25-54, according to Nielsen preliminary live plus same day ratings for July 17.
From 8:00-9:00 PM, BIG BROTHER SUNDAY was first in households (4.1/07), viewers (6.89m), adults 25-54 (2.9/08), adults 18-49 (2.4/07) and adults 18-34 (1.9/07) for the second consecutive week.
BIG BROTHER has now won its time period in viewers and key demographics in all five of its broadcasts.
(source: CBS)
