Nickelodeon has joined forces with Clear Channel Media and Entertainment to create its own station on its iHeartRadio online app. “Nick Radio” launched 9/30, with “The Way” singer Ariana Grande, also star of Nick’s “Sam & Cat”, as featured guest DJ, along with another Nickelodeon act, Big Time Rush.
With its entry into radio, Nick Radio will provide some competition for Radio Disney, Disney’s terrestrial and Internet radio stations. Like Radio Disney, Nick Radio will feature kid-friendly Top 40 music, stars from its network and celebrity interviews.
Besides iHeartRadio, it will also be on Nickelodeon’s own website, says Yahoo! News.
No word if Nick Radio will eventually end up on HD multicast channels—or subsequent translators as the next wave of LPFM licenses makes its way through the system (slowly right now as the Federal Government has shut down!). For now, CCME tells us: “Currently, we have no plans to move Nick Radio onto anything other than it’s digital streaming channel.”