North Texas Public Broadcasting’s acquisition of KVTT-FM is a done deal. According to brokerage Kalil & Co., the price tag was $18M. Kalil represented seller Covenant Educational Media Inc., with Public Radio Capital Corp. working on behalf of the buyer.
NTPB already has News-Talk KERA-FM in the Metroplex. It is eager for a second signal, however, so it can get back into the music scene – in particular, the cutting edge Adult Album Alternative scene.
The programming in the works was decribed as “diverse, adult-oriented playlists covering a broad spectrum of music such as folk, acoustic, world music, and alternative and indie rock and country.”
The new programming will supplant the religious format that CEMI had been running, going against the grain of recent trends in which noncom religious organizations are claiming station after station on both sides of the reserved band.