Marketers have asked for it. Now, thanks to Media Framework and Nielsen, they’re going to get it.
In one week, the “most comprehensive and validated diverse-owned media list in the industry” will be released. And, it will be paired with a “Diverse Owned Media Planning and Investment Guide” full of profiles and aggregated metrics of diverse-owned media on TV, radio and digital platforms and their related audience descriptions, estimated reach and gross impressions.