Confessions of a media broker (35 years in the trenches)


Bill CateAh, the life of the media broker.  Make a few calls, show up at closing and get a big check.  Right?  Not so fast Kemosabe. Like anyone who sells a big ticket item, it’s usually a long time between sales.  I know at the start of every year that 90% of my time, money and effort will be wasted…It’s finding that other elusive 10% that keeps us going.

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