D&I … And ‘A Lack of Multicultural Marketing’


In the last year, fueled by “Black Lives Matter” social justice protests, Diversity, Equity and Inclusion initiatives reached full tilt across Corporate America. Now, there is a growing realization that “DEI,” or D&I, action is no replacement for marketing and advertising to ethnic consumers.

That’s the crux of a statement being sent by the Hispanic Marketing Council today to Fortune 1000 Chief Marketing Officers and the media.

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