The RBR+TVBR InFOCUS Podcast on Tuesday celebrated its 100th episode, as Editor-in-Chief Adam R Jacobson conducted an exclusive interview with Colorado Broadcasters Association President/CEO Justin Sasso to learn more about the key topics the CBA is addressing in Washington, D.C. for radio and TV station owners in the Mile High State.
Among them: ATSC 3.0 transition in a state with weather and terrain challenges, and the ongoing fight for radio with respect to royalty fees. The discussion came just 24 hours after GMR sent a take it-or-leave it letter to radio stations regarding a new nine-month interim license, effective April 1, that includes a 20% rate hike.
Didn’t hear the podcast? Easily do so from our new embedded player at RBR.com!
Coming March 9: Jay Prasad, Chief Strategy Officer at LiveRamp TV, discusses his expectations for TV advertising ahead of the 2021-2022 Upfronts.