ESPN Deportes Radio adds three markets; Hugo Sanchez


ESPN's ESPN Deportes Radio, the only around-the-clock national Spanish-language radio network in the U.S., is adding KNIT-AM Dallas-Forth Worth, WADB-AM serving central Jersey and WKCE-AM in Knoxville.  The affiliate in Dallas will be managed and operated by ESPN, Inc., making it the first Spanish-language radio station to be fully managed by the company.

In addition, the radio network announced an exclusive agreement with Hugo Sanchez, head coach of the Mexican National Soccer team.  Sanchez will join soccer experts Jorge Ramos and Hernan Pereyra to co-host "Hugo Sánchez en Estado Puro," a talk show that will explore current events in the world of Mexican soccer and beyond. It will air Tuesdays, Fridays, Saturdays and Sundays. 

With these new affiliates, ESPN Deportes Radio now has presence in 12 of the top 25 U.S. Hispanic markets and is also available on Sirius.