Don’t think a form of competition using video games is serious business? Think again. Esports is so big, Beasley Media Group in October launched a new Esports initiative, BEASLEY XP, while revealing that it had purchased “the only internationally syndicated Esports gaming lifestyle radio show,” —CHECKPOINT RADIO.
The esports phenomenon continues to gain momentum, and a new Futursource Consulting study predicts the business will reach over $1 billion dollars in revenue this year. Media rights is a big part of that equation … and there’s growth ahead.