ATLANTA — Television viewers with the latest NEXTGEN TV-equipped capabilities in the largest city in the South can now enjoy viewing programs delivered with the new ATSC 3.0 digital broadcast standard.
Five channels, including all “Big Four” network homes in Atlanta, have their NEXTGEN TV signals up and running.
Participating stations include Meredith Local Media’s WPCH-17 and CBS affiliated WGCL-46, Cox Media Group’s ABC affiliated WSB-2, FOX Television Stations O&O WAGA-5, and TEGNA-owned NBC affiliate WXIA-11.
For those pushing the voluntary rollout of NEXTGEN TV, the ignition of broadcasts in Atlanta promises viewers “an enhanced live broadcast viewing experience.”
Tom Casey, VP of Engineering and Technology for the Meredith Local Media Group, also notes that NEXTGEN TV “exclusively offers Voice + audio from Dolby, so viewers can
hear every voice, while also experiencing movie-theater quality sound and uniform volume
across different channels.”
Television models equipped with NEXTGEN TV capabilities are presently available from LG
Electronics, Samsung, and Sony, although features available on NEXTGEN TV vary by device.
Anne Schelle, managing director of Pearl TV, the broadcaster business group that is coordinating NEXTGEN TV station launches, is pleased that many NEXTGEN TV sets are available across the country ahead of the fall football season.