With night three of THE X FACTOR Season 2, FOX ranked #1 Wednesday night across nearly all key demographics, including Adults 18-49, Total Viewers, Adults 18-34 and Teens. THE X FACTOR was the highest rated program of the night in Adults 18-49 and Adults 18-34, out-rating the #2 program, CBS’ Survivor premiere, by +13% (3.5 vs. 3.1) in Adults 18-49.
· THE X FACTOR: 3.5/10, up +6% in the core demo, up +13% in Adults 18-34 and up +11% in Total Viewers vs. last Wednesday’s fast national rating (Note: It’s likely THE X FACTOR will go up a tenth in the finals).
o THE X FACTOR was also up +10% in the younger P12-34 demographic versus last week’s fast nationals.
o Compared to last Thursday’s fast nationals, THE X FACTOR was up +13% among Adults 18-49 and up +12% in Total Viewers.
o The show grew significantly over the course of the telecast, up +41% in its last half hour vs its first.
ABC ran repeats of The Middle (1.1/4), Suburgatory (1.0/3), Modern Family (1.6/5), Suburgatory (1.2/3), and Revenge (0.7/2).
On CBS, Survivor: Philippines premiered with a 3.1/10, down -9% from the launch of Survivor: South Pacific last fall (3.4/10 on 9/14/11) and was the show’s lowest-rated Fall premiere ever. At 9:30pm, the season finale of Big Brother 14 posted a 2.5/7, delivering the show’s lowest summer finale rating ever, down -14% from its comparable telecast last year (2.9/8 on 9/14/11).
NBC ran repeats of The Voice (1.7/5), Law & Order: SVU (1.2/3), and Revolution (1.2/4).