From Israel: SaaS Augmented Reality Weather Reporting for TV


Arti, the Tel Aviv-based developer of the first cloud-based augmented reality (AR) platform for broadcasters, has forged a strategic partnership with Norway-based StormGeo — creating the first SaaS platform for AR weather reporting.

“Now, using the Arti AR platform, StormGeo Studio customers will be able to seamlessly integrate StormGeo’s objects like weather maps, 3D graphics, and data streams into their videos as augmented reality—all in real time,” said Yaron Zakai-Or, Arti’s Co-founder and CEO. “This provides broadcasters with amazing new flexibility to deliver engaging AR weather reports outside the studio, on-location, as weather events are unfolding.”

Arti is a software-only, cloud-based AR platform that can be used anywhere. “With Arti, all you need is a camera, a laptop, and an internet connection to create engaging AR videos that can include embedded 2D and 3D objects, social feeds, data streams, web browsers, and more,” the company says.

“We’re excited to partner with Arti and provide our customers with the ability to easily deliver high-quality, augmented reality weather reports, without needing a green screen,” said Ragnvald Moberg, VP Media at StormGeo. “Adding AR elements will make our customers’ broadcasts more engaging and help them reach a bigger audience.”

StormGeo is a global provider of weather intelligence and decision support services, with leading solutions for shipping, oil and gas, renewable energy, utilities, cross industry and aviation. The company has 24 offices in 18 countries, including six 24/7/365 global operations centers.

Interested broadcasters can watch an example of AR weather reporting at and learn more about the joint Arti-StormGeo offering at