FCC Forward Auction Nets $9 Billion As Second Round Ends

Marci Ryvicker
Marci Ryvicker, Wells Fargo Securities

Some 62 qualifying applicants on Tuesday participated in a forward auction designed to allow the conversion of broadcast television spectrum into wireless broadband networks.

Wells Fargo Securities Senior Analyst Marci Ryvicker breaks down how the forward auction is structured, who is bidding, and what information the industry is expected to get after the third round held yesterday. 

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Adam R Jacobson is a veteran radio industry journalist and advertising industry analyst with general, multicultural and Hispanic market expertise. From 1996 to 2006 he served as an editor at Radio & Records.