In mid-February, Ed Levine-led Galaxy Communications agreed to part ways with a Class B Classic Rock station serving the Utica-Rome, N.Y., market.
Now, the deal that saw Michael J. Bergner serve as the exclusive broker has closed.
For $3.65 million, Townsquare Media acquired WOUR-FM 96.9, “The Rock of Central New York”.
The deal made headlines as it helped to put might behind words offered by Townsquare Media co-CEO Dhruv Prasad in an exclusive RBR+TVBR interview conducted in December 2017. “Radio is the biggest of those three models, and is the underpinning of everything that we do,” he said. “It is the foundational cornerstone of our company.”
WOUR enjoys a booming signal that covers the Utica-Rome market, and such towns as Hamilton, Cooperstown, and Norwich. It can also be heard in the car in Syracuse, to the west, and Oneonta, to the south.
Townsquare’s assets include 317 radio stations and more than 325 local websites in 67 U.S. markets—including Classic Hits WODZ-FM 96.1 “The Eagle,” AC WLZW-FM “Lite 98.7,” Country WFRG-FM 104.3, and News/Talk WIBX-AM 950 in Utica-Rome.
For Galaxy, their presence in Utica-Rome continues with WKLL-FM 94.9 “KROCK,” Hot AC WUMX-FM “Mix 102.5,” ESPN Radio affiliate WTLB-AM 1310 and an FM translator at 99.1 MHz airing an Adult Hits presentation branded as “Tony.”
Townsquare expected its purchase of WOUR to close in Q2. It was not known why it occurred in the first days of Q4.
