HC2 Gives A ‘Poquito Más’ Oomph For Crosby, Nonberg

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In November 2017, the principals in Poquito Más Communications LLC made headlines for capturing a “zombie” TV station in the San Francisco Bay Area that emerged from the FCC’s incentive auction.


Now, Poquito Más — led by the one-time Chairman/CEO and President/COO, respectively, of the former Una Vez Más broadcasting company — are bulking up in the Bay Area with a LPTV station licensed to Marin County, Calif.

The seller? It’s one of the biggest buyers of LPTVs in recent months, and acquired this property in April 2018.

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