As first reported Wednesday morning (4/6) by Streamline Publishing’s Radio Ink, Bustos Media Holdings has agreed to purchase an FM radio station with a broadcast tower due east of Portland, Ore.
Until recently, covering the Rose City wasn’t possible. Now that it is, Bustos isn’t waiting for the deal to close to attract new listeners. A format change has already transpired at this FM.
How much is Bustos spending to obtain it? We have the details.