Horowitz: ‘Persistent Gaps’ in U.S. Media’s Black Representation


Some 75% of Americans who identify themselves as Black say that seeing characters and communities representative of their race, portrayed in positive ways — as well as having a Black actor in a leading role — positively impacts their decision to watch a television program or feature film.

That’s a key finding from Horowitz Research‘s recently released FOCUS Black: Consumer Engagement report.

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