Is Radio Selling Against Facebook, Especially Now?

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RBR+TVBR OBSERVATION


In case you’ve been avoiding the news, since it still seems to be “The Best Mix of ‘BLM’ Updates and COVID-19 Craziness” down here in Flori-Duh, a surreal “suspension” of social ads is taking shape.

It’s the result of a #StopHateForProfit movement that started June 17 and, at the time, involved Facebook and, specifically, the month of July.

It appears marketers have responded a bit stronger than what the hashtag harriers intended. A wider boycott is being seen.

So … have your radio stations’ responded?

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