Lilly Lassoes A Broadcast TV Station To Bump Caribbean Coverage


When your company is headquartered along the shores of Lake Erie, perhaps having a presence in a tropical island or two is a savvy business plan.

For several years, Lilly Broadcasting‘s TV division has provided cable and satellite viewers in U.S. Caribbean territories with English-language network programming from the mainland. Now, it is ensuring its services perhaps avoid another ugly dispute over carriage fees by buying an over-the-air station in the U.S. Virgin Islands.

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