Magnite, Amazon Selected For Scripps’ Connected TV, OTT Ad Ops


In a move the company says will “further accelerate its leadership” in the over-the-top (OTT) space, The E.W. Scripps Co. is collaborating with a digital Goliath to bring its OTT ad offerings to local businesses.

At the same time, Scripps has selected its preferred sell-side platform for Connected TV.

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