McGavren Guild rises from the ashes


RBR/TVBR has gotten confirmation from McGavren Guild President Lisa Sirotka-Sonnenklar and Barry Fischer, McGavren Guild RVP and GM for the Spanish Broadcasting System client group: In the ashes of the Interep bankruptcy, its McGavren Guild division has gotten funding to open their doors as an independent rep firm. This means they can go after all of 600-700 stations, including SBS, that Interep left in its wake that have not yet decided where to sign for a rep.