Longtime media consultant Mike McVay, President of McVay Media, and broadcast and new media entrepreneur Tom Embrescia, have launched McVay Syndication, LLC. The partnership is designed to create daypart specific daily programming for a variety of radio formats. The company will announce their first offering this week and is expected to begin with an AC and Classic Hits designed program.
McVay Media consults some 100 stations globally and operates several media platforms including McVay New Media.
Embrescia has spent his career owning and managing radio and television properties around America including WMJI, WWWE and WDOK in Cleveland, stations in Milwaukee, Indianapolis, St. Louis and Naples, Florida. He continues as a broadcast owner as a partner in Media One Group.
McVay and Embrescia first partnered in 1984 with the original launch of McVay Media.