Media Bureau Offers A ‘KidVid’ Guidance Counselor


On July 12, the FCC released a Report and Order modernizing the children’s television programming rules to give broadcasters “greater flexibility” in serving the educational and
informational needs of children.

It is now known that Monday, Sept. 16, is when the revised rules will take effect.

What does this mean? Media Bureau Chief Michelle Carey took on the role of Guidance Counselor in offering broadcasters a primer on how to retain compliance with both the existing and rewritten safe harbor processing guidelines on a pro rata basis and report their
efforts in the Commission’s Children’s Television Programming Report.

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