From 8-10 p.m. ET, “The Biggest Loser: Couples” averaged a 2.7/8 in 18-49 and 7.7 million viewers overall in a time period that included competition from Fox’s “Glee,” CBS’s “NCIS” and “NCIS: LA” and ABC’s “No Ordinary Family” and “V.”
In the time period, “Biggest Loser” ranked #2 among ABC, CBS, NBC, Fox and CW in total viewers, adults 25-54, men 25-54 (tie) women 25-54 and women 18-34.
From its first half-hour to its fourth, “Biggest Loser” grew by 43 percent in 18-49 rating (to a 3.3 from a 2.3) and by 27 percent or 1.9 million persons in total viewers (8.8 million vs. 6.9 million).
By its final half-hour from 9:30-10 p.m., “Biggest Loser” pulled into a tie for the time-period lead in adults 18-49 and ranked #1 among women 18-49, adults 18-34 and women 18-34.
At 10 p.m., “Parenthood” delivered a 1.9/5 in 18-49 and 5.1 million viewers overall. In the time period, “Parenthood” ranked #2 among ABC, CBS and NBC in adults 18-49, within 0.1 of a point of #1, and was #1 in adults, men and women 18-34.
These “Parenthood” results are likely to increase substantially when Nielsen issues “live plus seven day” results for the week of February 7-13.
Through the season’s first 18 weeks, “Parenthood” has added an average 43 percent to its 18-49 rating when going from the previously reported “live plus same day” ratings to its “live plus seven day” results.
(source: NBC)
