Attendees of the 2017 NAB Show will get the first look at new video features in StreamGuys’ cloud-based SGrecast live stream repurposing platform.
The features officially usher audio podcast recording capabilities to the video domain, notes StreamGuys, a content delivery network and streaming media provider.
“The new extensions enable broadcasters and video professionals to easily and automatically transform their live, linear video streams into podcasts and side channels for additional revenue-expanding distribution opportunities,” StreamGuys notes.
The new live podcasting and video repurposing abilities are designed for the content creator or provider who produces live video streams.
In addition to attracting video-centric customers, SGrecast is appealing to radio broadcasters expanding their offerings with video by co-exhibiting with technology partner ENCO at the NAB Show.
ENCO and StreamGuys will be at Booth N2024 at the 2017 NAB Show in Las Vegas
The expanded SGrecast is part of StreamGuys’ software-as-a-service (SaaS) streaming platform.
“Whether sporting events, daily talk shows or worship services, today’s audiences expect more options for live podcasting and programming, and SGrecast enables quick repurposing of valuable material for any streaming video or audio producer,” Eduardo Martinez, StreamGuys’ Director of Technology said. “Our new video support is also ideal for expanding the reach of radio broadcasters who are augmenting their programming with multi-camera live video experiences through solutions such as ENCO’s Visual Radio platform.”
SGrecast uses StreamGuys’ transcoding technology to automatically convert audio to the formats and bit rates appropriate for use in live syndication. Using SGrecast’s new recording mechanism, audio streams are recorded in their native formats. On the video side, SGrecast also provides transcoding technology for live syndication, and is capable of recording live RTMP, RTSP and HLS streams for conversion to mp4 files. A full suite of scheduling tools enable fully-unattended operation, while integrated publishing to RSS feeds, automated delivery and compatibility with syndication services streamline distribution.
Specific to audio, SGrecast allows users to turn linear programming into on-demand content. For example, SGrecast records live streams into podcasts and makes them available for download, distribution or rebroadcast within minutes. Enhanced rebroadcasting tools – also newly available for audio streams – enable users to specify when and where content will be automatically replayed, while new social media integration enables sharing of recorded content on social networks. These on-demand and rebroadcasting tools will be incorporated into the video application in the future.
“By fully automating stream archiving and repurposing, SGrecast enables media organizations to maximize their monetization opportunities across more delivery channels while freeing staff from repetitive, manual processes – thus enabling them to spend their time on more valuable tasks,” said Martinez. “Plus, as a cloud-based service, SGrecast eliminates the headaches and costs of purchasing and maintaining on-premises hardware, while letting customers leverage StreamGuys’ renowned reliability and best-in-class service.”
SGrecast’s new video capabilities are supplemented by recent enhancements to StreamGuys’ HTML5 SGplayer multimedia player, which now offers a grid-based thumbnail display of on-demand assets for viewers to select, and StreamGuys’ podcast hosting service, which automatically delivers podcasts to subscribers and streamlines publishing and syndication.
SGrecast and SGplayer are just two elements of StreamGuys’ end-to-end SaaS platform for producing, managing, monetizing and delivering streaming media and podcasts. The company’s cloud-based content distribution infrastructure delivers live and on-demand streaming experiences, while dynamic advertising insertion enables revenue expansion and optimization.