No iHeart Breakup: Mitchem Stays In EVP Role


There’ll be no heartbreak for Thea Mitchem or the two individuals she reports to at iHeartMedia anytime soon.

The National Programming Group’s EVP/Programming for iHeart’s Northeast Division is sticking around for a while, thanks to a long-term contract extension inked Tuesday (2/6) by Mitchem.

She’ll continue to report to Brad Hardin, EVP/GM of the iHeartMedia National Programming Group, and Scott Hopeck, President of iHeartMedia/New York.

Under the new agreement, Mitchem will continue to partner with iHeartMedia Markets Group Division President Tom McConnell to collaborate with its regions located in the East, providing national programming assets, services and resources.

In addition, she will continue to oversee programming of 60-plus iHeartMedia stations in over a dozen markets, including New York City, Boston and Philadelphia. She will also remain a key member of iHeartMedia’s Urban Brand Management Team and help book artists and produce events including Power 105.1 FM’s Powerhouse for iHeart’s Urban WWPR-FM 105.1.

Additionally, Mitchem will continue as the day-to-day PD for Power 105.1.

“Thea is unquestionably one of the most influential women in the radio industry,” said Tom Poleman, Chief Programming Officer for iHeartMedia. “We’re thrilled that she will continue to oversee programming efforts for our Northeast markets.”

Mitchem was named EVP/Programming for iHeartMedia’s Northeast Division in January 2016. She previously served as Director of Operations for iHeartMedia/Philadelphia and President of iHeartMedia’s Washington D.C. and Baltimore markets. Mitchem began her career in programming with CBS Radio, and Urban-leaning Rhythmic Top 40 WPGC-FM 95.5 in Washington D.C. For the past two years, Mitchem has been named one of Radio INK’s Best Program Directors in America.

“I love working with multiple formats and working for iHeartMedia for the past 15 years has allowed me to work with the best talent and programmers in New York and the entire industry,” said Mitchem. “I look forward to continuing to help grow and nurture the next generation of talent and executives, and open doors for more women and minorities in programing and executive positions.”