WASHINGTON, D.C. — The NAB has set the dates for two of its signature events, which will be held in conjunction with the 2021 NAB Show in Las Vegas.
The Radio Show, co-produced by NAB and the Radio Advertising Bureau (RAB), will be held October 13–14, 2021.
A spin-off event of the annual Sales and Management Television Exchange (SMTE) will take place October 8–9, 2021.
NAB Show programming begins October 9.
“We are excited to bring these popular events under the NAB Show umbrella in 2021, offering a unique experience that is both familiar and new at the most comprehensive convention of its kind,” NAB President/CEO Gordon Smith said.
Designed for television station-level managers and staff in small and medium markets, NAB’s SMTE explores innovative management and revenue-generating sales strategies to help stations increase their bottom line.
Registration for the Radio Show and SMTE will open in early summer.