On November 2, 1920, a Pittsburgh radio station that still exists today — KDKA-AM — made the nation’s first commercial broadcast. As many across the world begin preparation to observe radio’s centennial celebration, veteran Boston-area radio programming consultant Clark Smidt laments the U.S. radio industry’s more recent decades.
In his view, bringing “instant radio magic” back to stations across the U.S. is still possible, if one were to stick to a “special trifecta” of ingredients for success.
