He’s been the leader of the company he founded with the purchase of an AM radio station in Secaucus, N.J., in the early 1980s — a property that served as the foundation of Spanish Broadcasting System (SBS) instead of the one he really wanted, the FM that today is Z100.
Now, Raúl Alarcón Jr. is handing his Presidential title to the individual that serves as SBS’s Chief Operations Officer.
Adding the role of President is Albert Rodriguez.
He’ll retain his COO title, as Alarcón focuses on his role of Chairman/CEO.
As President, Rodriguez will manage all aspects of SBS’s operations and oversee the future growth and financial performance of SBS’s radio, TV, digital and experiential businesses and brands.
In addition to its broadcast radio stations, SBS’s assets include the Aire radio network; Hispanic streaming app LaMusica; the MegaTV operation; and concert promoter SBS Entertainment.
Alarcón said, “Albert has demonstrated an amazing ability to deliver industry-leading financial results for the company during the most extraordinarily challenging times in the history of electronic media. He has personally spearheaded a number of corporate initiatives which have been instrumental in establishing the Company’s leadership standing, while adroitly handpicking an executive team which is second-to-none in the industry.
“After nearly a quarter century of dedication and loyalty in building a track record of
stellar achievements, no one is more qualified than Albert Rodríguez to expand upon
this Company’s treasured legacy of nearly four decades of service to the nation’s Latino
community. I congratulate him on his many accomplishments and very much look
forward to his firebrand leadership of SBS in the future.”
Rodriguez commented, “I am honored that Raúl is entrusting me with these added
responsibilities, particularly at this time of universal recognition and acceptance of the awesome power of the Latino consumer. I look forward to continue executing our
Chairman’s vision, which has created extraordinary value for the Company and its
shareholders, and to working with our amazing team of content and sales professionals
as we together write the next exciting chapter in the history of SBS as the preeminent
entertainment destination for U.S. Latinos.”
SBS also notes that it will be implementing “additional management initiatives” in
the coming weeks “as part of its ongoing efforts at solidifying and expanding its
competitive standing in the U.S. media marketplace.”
The company did not elaborate on what that may entail.