RCN campaign with Jim Rice includes radio


RCN, a local provider of fiber optic high-speed internet, digital cable and phone services, announced that Boston Red Sox legend Jim Rice is the newest spokesman for the company.

Jim Rice spent his entire 16-year career – 1974 through 1989 – with the Boston Red Sox. He will make several appearances throughout the year and will represent RCN in radio, television, print and Internet ads. RCN will also receive autographed memorabilia including baseballs and jerseys.

RCN also recently announced it is a official sponsor and corporate partner of the Washington Nationals for the 2008 and 2009 seasons. In addition, RCN has partnerships with American University, the Kettler Capitals Iceplex, the D.C. United soccer team, Georgetown University Athletics, as well as the Patriot Center at George Mason University, and it also has a multi-year, multi-platform campaign with the Washington Redskins.