Salem Media of Miami has launched a new station from a CP licensed to Sweetwater, FL. WZAB (880AM) “The Biz,” an all-business station, adds to Salem Miami’s roster of stations that includes WMCU (1080AM) and WKAT (1360AM).
Joe D. Davis, President of Salem’s Radio Division, states, "Encouraged by the success of our business-formatted KDOW (1220AM) in San Francisco, we identified Miami as another market where we expect this increasingly popular format to be successful. Everyone is concerned about their jobs, their money, and their future. This dynamic body of timely content speaks to those concerns and provides a huge opportunity for our advertisers and for the Miami metro."
Tony Calatayud, General Manager, adds, "We are thrilled on commencing the only business station in South Florida. In this day and age, financial news affects all people, of all walks in a direct fashion. Information in these challenging times is key and no one else on the radio dial will be able to keep South Florida better informed than The Biz."