SAN LUIS OBISPO, CALIF. — For years, Sirius XM has turned to its customer retention department to keep its churn level as low as possible by offering existing customers deep discounts off the “rack rate” for an annual subscription. There are also free trials for new users of the satellite radio service.
For one California man, those promotional rates are unfair, as they don’t justify the “regular” pricing structure at Sirius XM. As such, he’s suing the New York-based company in Federal court.
