A Tool For Greater Ad Impact At Radio, TV

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RBR+TVBR INFOCUS


It’s no secret that broadcast media’s revenue streams have new tributaries designed siphon dollars from the great lake of local digital that has swelled in a swift amount of time.

But, what if reaching consumers through a digital medium — say, e-mail — was a challenge for your radio or TV station or for a medium or small-business client?

A Broward County, Fla., digital marketing company has a solution. It worked for newspapers. Now, it believes it’s on track to work for broadcast media, too.

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