She is SVP of strategic partnership operations. With a rich background in the development and implementation of strategic plans to drive consumer usage of web and mobile products, Namerow will lead partnership operations with a focus on broadening existing and future partnerships in order to provide the best listening experience for Slacker’s audience.
Namerow joins the Slacker team from AOL, where she was the General Manager of the AOL Music Network and AOL Radio. There, she led day-to-day business operations, product and audience development, and strategic partnerships for five music websites and AOL Radio. Over the years, Namerow spearheaded many partnerships, including those with VEVO, CBS Radio, Rolling Stone, and even Slacker. She also oversaw the launch of the AOL Radio iPhone app, which received numerous accolades including a prestigious Apple Design Award for the Best Entertainment Application. A terrestrial radio veteran, Namerow began her career as an overnight DJ for WICB-FM and later held several positions with Saga Communications.
“One of Slacker’s greatest strengths is the depth and breadth of our distribution partners – from auto manufacturers and wireless carriers to consumer web portals like AOL,” said Jim Cady, CEO of Slacker. “Lisa’s tremendous experience in conceptualizing and executing strategic multi-platform partnerships will help further our reach and build upon Slacker’s already outstanding roster of partners.”
“I’ve spent my career at the intersection of music and technology, developing entertainment products for a mass audience and leveraging strategic partnerships that enhanced those experiences,” said Namerow. “Slacker delivers a seamless experience across the web, mobile devices, consumer electronics devices and cars – and I’m focused on maximizing the impact of Slacker’s current partnerships and identifying new music partnerships which allow Slacker to continue to deliver the most compelling consumer experience.”
