Standard Media Index, known for its global advertising spend and pricing data, has just released key findings from its Q1 2021 “Anglo Market Report.”
It’s a comprehensive look at English-speaking markets, looking primarily at North America, Australia and New Zealand, and the United Kingdom but not Ireland.
In these locales, SMI finds, combined ad spend has lifted 4% above the total recorded in Q1 2020 and 1% above the pre-COVID Q1 2019 period.