SMI: Q1 ’22 ‘The Best On Record’ for Ad Spend


The first three months of 2022 turned in the best Q1 on record for ad spend.

That said, the “record” only goes back five years, as the declaration comes from Standard Media Index, which reviewed its records that date to 2017.

Still, there’s 13% year-over-year growth — and is it solely thanks to the digital ad juggernaut?

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