Southwest Airlines campaign uses radio


"With the Power of an Education, the Sky is the Limit" is the new Southwest Airlines advertising campaign launched yesterday in print, radio, and the internet to celebrate Black History Month. Southwest also created a link where Customers can learn more about the educational organizations the airline supports at

The title "The Sky is the Limit" exemplifies how Southwest Airlines understands how dreams can be accomplished through education. The campaign was created by Austin based agency, GSD & M, Idea City.

Print will run in Ebony, Essence and Black Enterprise, with a portrait of a young African American student dreaming of a bright future.