The Nielsen Company B.V. is “proposing to issue $300 million aggregate principal amount of senior notes due 2016.” It’s looking to use the cash generated for general corporate purposes, which may include retiring certain Euro and Pound Sterling notes. It’s a private offering extended to qualified institutional buyers.
RBR/TVBR observation: We don’t suppose that if we were producing a TV show and we were a qualified institutional buyer that we could help Nielsen out here in exchange for a little help on the overnights – oh, didn’t think so.
