LOS ANGELES — The CW Network has given SVP stripes to the individual who has spent the last nine years assisting Patricia Dennis with the “screening and evaluation” of all programming broadcast on the netlet — including prime-time, fringe and children’s shows as well as on-air promos and commercials.
Now SVP/Broadcasting Standards and Practices, from the VP role, is Yooli Ryoo.
She’s getting the promotion as Dennis in early June retired, leaving the important role open for Ryoo to take.
With the bump up at the CW, Ryoo will also be responsible for setting the strategic direction for The CW’s broadcasting standards and practices to ensure compliance with FCC
In prepared comments, The CW Network Chairman/CEO Mark Pedowitz said, “In these rapidly evolving times, it is critical that we have an elevated sense of what is appropriate content for our network. Given her expertise and executive tenure with The CW, we
couldn’t be more proud to have her leading BS&P. Yooli’s tremendous skill sets will ensure that there is continued collaboration with our creative content producers, while making certain that our programming remains FCC compliant.”
Ryoo had been VP of Broadcast Standards and Practices at The CW since June 2011, where she was responsible for working closely with programming executives, and producers to successfully negotiate broadcast standards acceptability in creative for scripted, alternative programming, and international programming acquisitions to address “sensitive cultural and societal standards” for prime-time and children’s programming.
Before joining The CW, Ryoo spent four years with Ernst & Young in Los Angeles as the “Knowledge Manager” for their Global Media & Entertainment Center.
But, before that, Ryoo was Director of Broadcast Standards and Practices at The CW’s predecessory, The WB Television Network. There, she was responsible for FCC children’s host-selling commercial regulations during the Kids WB! weekday and weekend schedules.
Ryoo began her career as a Community Relations Administrator with KCOP-13 in Los Angeles.