The CW's 'Nikita' shows upward growth w/ women 18-34


Facing Idol on Fox, The CW’s return to originals on Thursday night had its most watched Thursday since 11/4 (3.0M), its best A18-34 (1.4/4) W18-34 (1.8/5) and W18-49 (1.6/4) ratings since 11/11, and its best A18-49 rating since 10/28 (1.3/4).

THE VAMPIRE DIARIES had its best numbers in A18-34 (1.8/5) and W18-34 (2.3/7) since 11/11, ranking #2 for the hour in W18-34 (2.3/7), and increasing 13% in A18-34 (1.8/5) from its last original episode.

THE VAMPIRE DIARIES drew 3.5M viewers, a 10% jump from its last original episode on 12/9/10.

NIKITA also returned strong, with its most watched episode since 10/21 (2.7M viewers), its best numbers in W18-34 (1.4/4) since 10/7 and its best A18-34 rating (1.0/3) since 10/21.

NIKITA was up 27% from its last original episode in W18-34 (1.4/4) and up 17% in total viewers (2.7M).

(source: The CW)