Longtime listeners to FM radio on the Delmarva Peninsula will likely recall “100 KHI,” a Top 40 radio station throughout the 1980s that in 1993 changed to Country as WWFG.
In homage to the former radio brand, the WKHI call letters were brought back on Jan. 30, 2019, at a Class A facility at 94.9 MHz. Branding that matched the old WKHI was used, along with a Classic Hits format.
It didn’t work. As such, the new WKHI is about to get a new owner — one with a Voice across the Salisbury-Ocean City, Md., region.
The Andrade family-run operation known as The Voice Radio Network is acquiring WKHI from Vinco Media.
That’s the entity led by Vincent Klepac, a longtime owner of radio stations in the region.
With WKHI, The Voice Radio Network gains a facility with a signal covering such locales as Pocomoke City, Md., and all of the Delaware beach communities that remain popular with Washington, D.C., and Baltimore residents.
It will be paired with WZEB-FM “Power 101.7,” WKDB-FM “Maxima 95.3,” WJKI-FM 103.5 and W275CX at 102.7 “The Vault”, and WJWL-AM/W262BF/W294CH “La Raza.”
The purchase price is $375,000.
A $35,000 initial payment has been made. The remainder is due in cash at closing.
Equipment includes a GatesAir 3.5k transmitter and an Omnia FM 6 processor.