Managing partners, Joe Costello and Greg Tacher announced the opening of a new radio rep office in Boston, under the management of Peter Larsen. Larsen broke into the radio business 30 years ago as an on-air personality and later added sales, including WROR-FM Boston. A 10 year career at Interep included positions as AE for McGavren Guild Radio, Sales Manager for Group W Radio, and finally Director of Sales for Interep’s unwired division. In 2005 Larsen was recruited by the Katz Media Group to open and operate an unwired division. Peter may be reached via [email protected] 781-925-6360.
