A trio of products produced and distributed by Orban Labs have received Portable People Meter (PPM) encoding certification by Nielsen.
Getting the all-important Nielsen certification and now available with onboard PPM encoding are Orban’s OPTIMOD-FM 5500i, 5700i and 8600Si processors.
These three products join Orban’s XPN-AM, which was the industry’s first processor to receive Nielsen certification and has been shipping with internal PPM encoding autumn 2020.
“PPM encoding is a vital part of station operations, especially in major markets,” Orban President David Day said.
In fact, this encoding is now taking place via Orban processors at stations in New York, Atlanta, Seattle, Denver, and Phoenix, Day says.
PPM encoding is an option with the OPTIMOD-FM processors.