A division of FOX Entertainment paving an advertiser-based video-on-demand (AVOD) platform for the company is expanding its news content.
To accomplish this, it is partnering with four broadcast TV station ownership groups, which have agreed to provide live local news feeds.
Tubi is expanding its “News on Tubi” offering in the U.S. with the addition of nearly 80 24-hour, live local news feeds from such television station owners as Cox Media Group (CMG), Hearst Television, The E.W. Scripps Co. and TEGNA.
It expands Tubi’s content beyond the 17 FOX Television Stations and Altice USA’s News 12 New York channel delivered across Optimum systems in Westchester, Nassau and Suffolk Counties.
In all, Tubi will carry nearly 100 local station feeds in 2021, covering 58 DMAs. With more stations to be rolled out throughout the coming year, Tubi seeks to supplant NewsOn and Haystack News in the AVOD environment as a platform “offering the most robust local news offering of any AVOD service.”
Over the next week, local news from WHBQ-13 in Memphis; KOKI-TV in Tulsa; WTAE-4 in Pittsburgh; WXYZ-7 in Detroit; WEWS-5 in Cleveland; and WMUR-9 in Manchester, N.H. will begin appearing on “News on Tubi.”
“Since News on Tubi launched in October, Tubi viewers have instantly taken hold of its value as a destination for a variety of free news choices, and we’re excited to bring the most comprehensive local news offering to streaming,” said Tubi CEO Farhad Massoudi. “With live broadcasts covering nearly all of the top US markets, Tubi is the AVOD home for local news around the country.”
Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, the Roku® platform, Vizio TVs, Sony TVs, Samsung TVs, Hisense TVs, Apple TV, Chromecast, Android TV, PlayStation 5, Xbox Series X | S. Consumers can also watch Tubi content on the web at http://www.tubi.tv/.