Univision plans to hold its annual upfront presentation for advertisers in New York City at 11:00 am on Tuesday, 5/15 at the New Amsterdam Theatre. The presentation help marketers understand the New American Reality, where the 50 million plus Hispanic population is re-shaping the nation and, for many brands, represents an untapped $1 trillion economy.
The upfront will include Univision, TeleFutura, and Univision Cable Networks, comprised of Galavisión, Univision tlnovelas, Univision Deportes, Univision Noticias, De Película, De Película Clásico, Telehit, Ritmoson Latino and Bandamax; as well as Univision Television Group, Univision Radio, Univision.com and Univision Móvil.
More details to come.
