If securing Nick Cannon for two sessions wasn’t a sure bet the 2021 NAB Show would be staged as a live event in Las Vegas — the first major industry gathering since NATPE Miami 2020 due to COVID-19 — this is.
Registration is open for the “premier convention for broadcasters and the broader media, entertainment and technology industries,” scheduled for October 9–13 in Las Vegas.
Co-located events The Radio Show and NAB’s Sales and Management Television Exchange (SMTE) have also launched registration.
SMTE is focused on revenue-generating strategies for small and medium market television stations and commences one day prior to the start of NAB Show. The Radio Show, October 13–14, is again co-produced by the Radio Advertising Bureau.
All NAB Show and co-located event registrants receive access to the NAB Show floor, open October 10–13, as well as all-access NAB Show Main Stage sessions and special events.
NAB pre-show gatherings are expected for Sunday evening; however there will be no full schedule of events, as envisioned for the cancelled 2020 affair.
“We look forward to delivering the first live, major domestic industry event following a long hiatus for all events,” said Chris Brown, the NAB’s EVP/Managing Director of Global Connections and Events. “[The] NAB Show represents a significant annual business catalyst for the media industry, which is eager to get back to doing business face-to-face, according to recent trade show attendee research. With momentum building toward the show in October, we continue to prioritize health and safety with a sound plan in place to deliver a safe experience for our community.”
NAB Show, Radio Show, SMTE and associated event registration packages are available here.