WABC-TV is the most watched in New York. Channel 7 is once again the number 1 station in the number 1 market.
WABC-TV continues to be New York’s most watched broadcast television station in Households and the key Adult 25-54 demographic during Nielsen’s February 2011 sweep. With a 3.3 rating/8 share in DMA Households, Monday-Sunday Sign-On to Sign-Off, WABC-TV continues its dominant run in the nation’s largest television market. With each rating point representing 75,153 Tri-State area TV households, ABC7 attracts a larger audience than any other television station in the country.
WABC-TV also continues to be New York’s news leader. The station’s “Eyewitness News” franchise continues to lead the market in DMA Households and Adults 25-54 in most time periods.
WABC-TV’s ongoing success begins with the early morning news race. The station’s “Eyewitness News This Morning” with Lori Stokes, Ken Rosato and Bill Evans, begins the day at 4:30 a.m. and boasts the highest DMA Household rating from 4:30-5:00 a.m., while delivering more Adults 25-54 than any other station in the time period. At 5:00 a.m., WABC-TV holds a 50% advantage in DMA Households and a 67% edge among Adults 25-54. WABC-TV’s 6am newscast rounds out the station’s morning newscasts with a 52% advantage in DMA Households and a 42% advantage among A25-54.
“Eyewitness News at Noon” with Lori Stokes, Ken Rosato and Bill Evans holds a 30% lead over its closest competition in DMA Households and holds an 89% advantage among Women 25-54 viewers.
WABC-TV’s “Eyewitness News at 5:00” with Diana Williams, Sade Baderinwa and Lee Goldberg tops its nearest competitor by 33% in DMA Households and is more than its two competitors combined among Adults 25-54. This sweep marks the 80th consecutive survey period that WABC-TV has finished an outright #1 in DMA Households among local M-F 5:00 p.m. newscasts.
The weekday edition of “Eyewitness News at 6:00” with Bill Ritter, Liz Cho, Lee Goldberg and Rob Powers holds a 56% advantage in DMA Households over its nearest competitor, and also wins handily among Adults 25-54. This sweep marks the 85th consecutive survey period that WABC-TV has finished an outright #1 in DMA Households among local M-F 6:00 p.m. newscasts.
The Mon-Fri edition of “Eyewitness News at 11:00” featuring Bill Ritter, Liz Cho, Lee Goldberg and Rob Powers wins the late news race among key Adults 25-54 with a 14% advantage over its closest competitor.
(Source: WABC-TV – NY Nielsen LPM Live+SD Overnights 2/3-3/2/11)
