Walmart Revs Up Its Back-To-School TV Spots


Believe it or not, students in Palm Beach County, Fla., are in their second week of school while neighboring Broward County welcomes students back on Wednesday.

In other parts of the nation, there’s still plenty of time to plan for the start of the school year. And, that led Walmart to bump up its spot plays at the TV stations tracked by Media Monitors.

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